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Join us for the most fun and festive event of the year! Get ready to explore the best bars and pubs in Lakeland while dressed up in your favorite holiday attire. Our event features exclusive drink specials, games and prizes that are sure to keep you entertained all night long. Whether you're a local or just visiting, LKLD SANTACON is an event you won't want to miss!


1) Buy your ticket online or at Swan Brewing at the start of the event.

    Your ticket purchase includes:

  • PASSPORT - your guide to all of the participating bars & your ticket to awesome prizes!

  • Exclusive local coupons and offers!

  • Chance to be selected for entry to one costume contest category!

  • Entry for Lakeland's longest Flip-Cup with free 1/2 pour!

  • Good Vibes - proceeds donated to kidsPACK, Inc. - feeding hungry children here in Polk County. 

2) Come to Swan Brewing on December 9th from 5-7PM for the KICKOFF and to pick up your ticket package. PLUS participate in Photobooth, Costume Contest, Flip-Cup.

3) At 7PM from Swan Brewing  we will traverse together to invade Munn Park for the Annual LKLD SantaCon picture. 

4) THEN you are free to head to ANY of the Participating Venues in ANY order you'd like through MONDAY, DECEMBER 11th!

Your PASSPORT will be your guide to all of the Participating Venues. When you spend any amount at each stop, they will stamp your passport. You have until end-of-day Monday, December 11th to turn in your PASSPORT to the last stop you visit. All completed PASSPORTS will be put into a GIVEAWAY DRAWING and the winner will receive prizes in gift cards & swag from every participating bar  - IT'S A MAJOR AWARD!

*NOTE some venues close early and some are closed on Monday*


Schedule of Events - December 9th:

5-7 PM       KICKOFF event @ Swan Brewing - Pick up Ticket Package

6:15 PM      Costume Contest @ Swan Brewing - WIN PRIZES

6:45 PM     Annual FLIP CUP with beer provided by Swan Brewing

7:00 PM     Annual SANTA CHAIN GANG WALK Across S Florida Ave

7:15 PM      Group Photo in Munn Park

7:20 PM  >  Monday, Dec. 11th    Visit Participating Venues - Complete Your Passport - Win Prizes!


Our awesome venues and sponsors have generously provided gift cards and swag for all of our contests and giveaway drawings for this year's LKLD SantaCon. Check out all the ways to win!

Photo entries will be accepted as soon as the event begins and will end at noon on Monday, Dec 13th.

Winners for the photo contest and passport drawing the will be announced Tuesday, December 14th.

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